Admissions Team

Michael Hetu

Admissions Officer

Employment History

Kendall College of Art and Design, 2009

Educational Background

B.F.A. in Illustration from Kendall College of Art and Design, 2009

Best Achievement

Landing a job at Kendall College of Art and Design.

Favorite Artist

Roy Lichtenstein

Top 3 favorite works of art

  • "Homeward Bound" by Skip Liepke
  • "Migrant Mother" by Dorothea Lange
  • Any architectural photograph from Hedrich Blessing

Creative Philosophy

Would you display that in your home?

Favorite Quote

"Is this the way government REALLY works?" – Ernest Saves Christmas

Favorite KCAD Fact

17 Fountain St. NW is two buildings put together.

Who do you think every KCAD student should meet?

A Kendall success story from each major.

Best kept secret about Grand Rapids

The views of the city from the elevators in the Amway Grand and JW Marriott hotels. The glass tower elevators at the Amway look east over the downtown. The elevator balconies at the JW look west over the river. Also, there are awesome views from the roof level of several parking structures downtown – particularly the Louis-Campau Ramp, overlooking Rosa Parks Circle.

Favorite medium and why

Reduction woodcut. I like the graphic, out-lined style I can achieve with woodcuts. I like the process too: from the initial sketch to carving out the wood in layers to rolling on ink and sending it through the press, all in anticipation of peeling back the paper and seeing the final result.

Which art book would you recommend to students?

Posters for the People: Art of the WPA. A review says this book is "essential reading for artists, designers, collectors of Americana, and anyone interested in United States history." Agreed! Each poster is a study in composition, color theory, printing process, and advertising – as well as a glimpse into life in the 1930s and 40s. (By the way, there's a copy in the Kendall Library.)

What is the one thing you do not feel should be represented in a portfolio review?

Inconsistency. Some prospective students feel the need to show a wide variety of media. Therefore, they end up presenting really strong pieces with really weak pieces. If pencil is your strongest medium, then present ten awesome pencil drawings, not one good pencil drawing and an unimpressive mix of acrylic paintings, cut-paper collages, and pastel drawings.

Make it
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